FOR IMMEDIATE RELEASE

May 28, 2010
Contact: Jane Wood
Product Evaluations Incorporated
19 S. LaGrange Road, Suite 200
LaGrange, IL  60525
(708) 482-7750

Success MetriX developed for the Foodservice Industry to dramatically increase new product success rates and save companies millions of dollars.

May 13, 2010 — Product Evaluations, a strategic marketing research firm that specializes in new and existing products for the foodservice industry, announced Success MetriX. This new state-of-the-art internet driven program designed specifically for the Foodservice industry gives a company complete control over their innovation process, incorporating stage gate standards and integrated market feedback systems.

Providing unparalleled innovation process improvement to dramatically increase success rates of new product launches, Success MetriX supplies a fluid pipeline plan and management system, sets and maintains a company’s strategies, standards and go/no go stage gates, sets up interconnectivity of internal and external systems across the innovation process and seamlessly integrates unbiased customer feedback at key stages.

The Success MetriX suite of tools includes Idea MetriX which allows for management of thousands of ideas across diverse business, and helps a company focus on its best ideas based on strategy and customer feedback; Concept MetriX, a robust concept development system providing powerful norm databases and benchmark comparisons; Product MetriX combines product performance measurements with score comparisons against industry norms; Launch MetriX monitors new product sales vs. forecast and goals, quickly identifying underperforming projects and allowing for early course correction.

Backed by Product Evaluations team of industry experts, the system is extremely easy to use and customize.

Availability — Success MetriX is available immediately.

For more information, please visit www.successmetrix.com.